It’s ironic that we’re a agency with ten content material creators and all these huge blogs however we’ve by no means actually paid a lot consideration to what our company website appears to be like like or the way it works. It was simply at all times an afterthought. Till at the moment.
Our previous website was advantageous. It simply didn’t do something for anybody. A spot for purchasers to log in or to place a face with a reputation. There was no storyline, no emotional sweep, nothing showcasing our individuals or our tradition. RWM is without doubt one of the most fun, particular locations in all of economic recommendation (I’m biased, however nonetheless), and that needed to come throughout in the best way we introduced ourselves on-line. That was the project.
We put our Chief Working Officer and knowledge analytics boss Nick Maggiulli in control of the undertaking. He nailed it! Particular thanks to guide designer John Saunders and all of the individuals at 5Four Digital for taking our imaginative and prescient and turning into one thing usable and enjoyable.
Lots of people I’ve proven it to have stated there’s a little bit little bit of an Avengers Assemble! vibe with the best way our characters are entrance and heart in entrance of the Manhattan skyline and after I heard it, I noticed it instantly.
Serving to traders make nice selections and saving them from hurt is what we’ve got at all times been about, because the agency’s founding ten years in the past. And we nonetheless stand on it. Now and endlessly.
